Financial Times, July 30, 2012
While many managers think of August as the month for lying on a beach and soaking up the sun, for those considering an MBA, it is the month to dust down the CV, write application essays and sit the GMAT, the entry exam for business school.
This year, however, it’s all change as many of the world’s top schools have radically altered their application processes. Innovation is the buzzword, says Chioma Isiadinso, chief executive of Expartus, the business school admissions consultancy. “In the 15 years I’ve been in this industry I have never seen this level of change,” she says.
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“Communications skills and presentation skills are going to be a lot more important than written communications in the future,” says Martin Boehm, MBA director at IE Business School in Madrid...




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