Baron’s integrated approach combines the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the business landscape.
David Baron has published in the fields of industrial organization, economic theory, political science, business strategy, operations research, statistics, and finance. He has authored over 100 articles and 3 books, one of which is in its 5th (now 7th) edition. His principal research interests have been the theory of the firm, the economics of regulation, mechanism design and its applications, political economics, and nonmarket strategy. His current research focuses on political economics and strategy in the business environment.
David Baron began his academic career at Northwestern University where he taught for thirteen years in the Kellogg Graduate School of Management.
PhD Distinguished Service Award - Standford GSB, 1999
Amazon, 768 pages, Prentice Hall; 7 edition (August 2, 2012)
Businesses compete in many ways, including nonmarket areas like corporate responsibility. Learn how to sharpen your firm’s competitive edge. Baron’s integrated approach combines the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the business landscape.
Strategy and the Non-Market Environment; Public Politics and Non-Market Strategy; Government and Markets; Global Non-Market Strategy; Ethics and Corporate Social Responsibility
Today’s businesses need to compete in both the market and nonmarket arenas. Written to assist managers improve the performance of their businesses, this text teaches readers how to balance shareholder profits and the consumer appeal of corporate social responsibility.
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