Article of Francesca Di Meglio, Businessweek, April 27, 2012
Businesspeople have hearts. Really. If you don’t believe it, take a look at some of the research recently coming out of top business schools. It focuses on humanity and the nitty-gritty of everyday life, including energy efficiency to help the environment and the wallets of property owners, the influence of coupons meant to save people money, patient outcomes based on the cost of health care, and the bedside manner of doctors...
Comments