BW audio review of "Who Says Elephants Can't Dance?" Written by Louis V. Gerstner

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IBM was on a losing streak a mile long when Lou Gerstner took its helm. He was brought in as chairman and CEO from his previous post as chairman and CEO of RJR Nabisco. IBM's people were poised for pain when he took over in 1993. He writes that some employees even referred to him as the "cookie monster" because of his previous connection to Nabisco. Difficulties were looming for the embattled technology company, stock prices were way down, stockholders were fuming, and the internal machinations of the company needed some big changes to weather the deadly storm that was swirling around IBM. In Who Says Elephants Can't Dance?, Gerstner describes his entry into the top position at one of the world's biggest high-tech companies and his many adventures at IBM before his retirement almost a decade later.

Comments

[Ron Derven]

Boy, could we use Gerstner's talents now. Do you think we could use him to make the U.S.economy dance...one of the biggest elephants I can think of! I sure hope he is being consulted on next steps by the Fed and the White House because IBM would never be the company it is today without his great leadership.

Ron D